The Modules

The Pyramid Principle For Effective Communication
Like us our stakeholders have limited time, we rarely read every emails and report we receive end to end, and neither do they. We may have just a few seconds to land our message and get our audience to take action or read on. The pyramid principle is a simple technique to help you structure your communications and reports to quickly answer the “So what?” and land your core message.

Emotional Engagement & The Power Of Stories
Often facts and data will not get our message across. We need to understand our audience and use emotional engagement techniques to bring our insight to life. In this module we explore some simple emotional engagement techniques to make your communications, presentations and reports more meaningful. We also explore the power of stories in understanding our stakeholders and overcoming their fears and doubts.

The Pattern Of Great Presentations
In this module we look at how techniques from great speakers through history can be used to bring your presentations to live and bring your audience on your journey.

Data Visualisation
Explore effective ways of presenting data in a meaningful, interesting and engaging way. Improve the way you inform and persuade your key stakeholders.  
 - Understand why your existing reports don’t excite or engage your stakeholders
 - Learn the basics of data visualisation and how to communicate information
 - Apply “2 key questions” and start the use the tools and resource you need 

Layouts & Structure
Whether we are producing dashboards, reports or presentations layout and format is key to landing your message.  Learn how to make it easy for the audience to follow your story, draw their focus to what really matters and avoid unnecessary distractions.

The cost of this mini series including accreditation is great value at £325 + VAT and free for students on our assisted learning pathway.

Complete the form below and we will be in touch to arrange payment if necessary.