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2025 Awards Case Study: Betting on Innovation

Published on 30 June 2025

2025 Awards Case Study: Betting on Innovation

In an era where customer experience (CX) can make or break betting operations, a global sports betting and iGaming leader’s UK & Ireland region has raised the stakes with a revolutionary approach to workforce management (WFM). Through an innovative partnership with Sabio Group, this organisation has not only unified its operations across major brands but has also set new industry benchmarks for employee experience and operational excellence.

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Author: Leanne McNamee

Categories: Library, Awards Case Studies

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