Turning Quality from a Tick-Box to a Transformation Engine
For too long, Quality Assurance has been seen as a necessary overhead - a compliance exercise that struggles to keep up with operational pace. But the landscape is changing fast. As expectations rise and technology advances, QA can now become the heartbeat of continuous improvement across your operation. In this session, industry expert Pete Dunn, Customer Success Manager at evaluagent explores how leading organisations are redefining QA to deliver real business impact - moving from auditing a handful of interactions to achieving 100% coverage, unlocking richer insights, and driving more meaningful coaching conversations. Pete will share how to implement change in a collaborative and sustainable way that works for QA, operations, and front-line teams alike. He’ll also show how the right metrics, dashboards, and human-centric AI can bring data, people, and performance together - turning QA into a strategic asset that supports colleagues, customers, and commercial success