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Published on 19 June 2025

2025 Awards Case Study: Bringing data to life

At Aviva, insurance is built on trust, and trust relies on good decisions. The Insight Team within Aviva’s Personal Lines division has been on a mission to make data work smarter. They’ve turned a patchwork of reports into a well-oiled data machine. But this wasn’t just about crunching numbers—it was about getting the right information to the right people, in a way that made sense.