The Forum's Customer Strategy & Planning conference speakers for 2021 are a wide variety of experts and professionals.
When Aldermore Group decided to change how they approached customer experience, they knew it wouldn’t be easy. Change never is. But they also knew it was necessary. The old way of making improvements— tweaking one process at a time—just wasn’t delivering the results they needed. Customers wanted smoother journeys, faster responses, and a more joined-up experience. To make that happen, Aldermore had to think differently.
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