2025 Best Practice Guide
Raising Standards

Conferences

The Forum holds key conferences through out the year including our flagship Spring Customer Strategy and Planning, Summer Best Practice Showcase and Autumn #RaisingStandards conferences that offer a great opportunity to learn, share and network.

2025 Autumn: #RaisingStandards (Virtual)

13th - 17th October 2025

Learn HOW you can apply "Best Practice"
Designed specifically for Planning, Insight and Quality & Customer Experience Professionals. Learn first-hand from practitioners and business leaders who are delivering successful change whilst having the opportunity to collaborate with others. Bring new ideas and techniques back that will raise standards within your “Customer Operation”.

2025 Autumn Conference #RaisingStandards (In-Person)

Wednesday 5th November 2025, Coventry Building Society Arena

Learn HOW our community is applying “Best Practice”
This conference is designed specifically for Planning, Insight and Quality & Customer Experience Professionals. Learn first-hand from practitioners and business leaders who are delivering successful change whilst having the opportunity to collaborate with others. Bring new ideas and techniques back that will raise standards within your “Customer Operation”.

2026 Spring Customer Strategy & Planning Conference (In-person)

Tuesday 28th April 2026, Grand Hotel Gosforth Park, Newcastle

Learn WHY we need to keep “Raising Standards in Customer Operations" 
Our flagship Conference, this highly rated event is far more than just a conference. Designed specifically to focus on the hot topics within the industry and thought leadership whilst also delivering practical skills with new ways of thinking that will enhance you as a person. 

2026 Summer Best Practice Showcase (In-person)

Thursday 25th June 2026, Queens Hotel, Leeds

Learn WHAT our award finalists are doing to continue “Raising Standards in Customer Operations”
This conference offers a unique chance for you to learn directly from our Awards winners. You will hear from the teams and individuals who are making a difference in their business, powerful partnerships whether that is with a technology provider or an outsource partnership. Finally, you can discover how large transformation projects have made massive changes in any business.

On-Demand Conferences

Catch up on the presentations from our previous conferences.
Unlocking the Potential of Machine Learning: Opportunities, Interpretability, and a Balanced Approach

Published on 17 September 2025

Unlocking the Potential of Machine Learning: Opportunities, Interpretability, and a Balanced Approach

As organisations become more data-driven, machine learning (ML) is changing how we understand and use information. I’ve seen, in my work, the immense potential of ML. I’m excited about the opportunities it brings to all kinds of organisations. But, with these opportunities comes the duty to use ML wisely. I’ll share insights on ML’s key opportunities. I’ll discuss how to deepen our understanding. I’ll explain why tools like SHAP are vital for trust and transparency.

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Author: Leanne McNamee

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