Accredited professionals: is this our career choice?

Accreditation means three things to the professional: recognition for the knowledge, skills & experience I have built up; commitment to learning & development and membership of a community of fellow professionals who support and help each other.

When at school, did you say “I want to be a ‘contact centre worker’ or a ‘customer experience professional’?” Neither did I. I saw a recent survey suggested that working in a call centre came 30th out of 31 most desired jobs in the UK (above miner and below traffic warden). It’s all the more disappointing when those of us who do work in customer contact operations genuinely enjoy what we do and are proud to be making a difference.

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First published in the 2015 Best Practice Guide Changing gear: rise to the customer challenge.print

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