Forecasting - moving beyond averages

Planning for averages results in average planning! Averages have their value, but we need to think beyond averages to plan for peak performance. In forecasting, especially, there is no single ‘best way’ to forecast, because good planners need to get under the surface to understand what is driving the numbers. Read on to find out more and take up our challenge for 2012.

As we know to our cost from the financial markets, past results are not always a guide to future performance. Historic averages can sometimes work, but not when things change and not when forecasting is used as a strategic tool. So, why not try out some of these top tips? And look in the Innovation Awards pages at case studies from nPower, Motability, UCAS and others.


Read the full article.

First published in the 2012 Best Practice Guide Planning for Peak Performance

To see more of the 2012 Benchmark research click here

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