In association with

Digital Marketing Executive, Stockport

Role: Digital Marketing Executive
Company: The Forum
Salary: c£22K
Location: Stockport

The Forum is a membership organisation helping to raise standards in customer operations. As champions of best practice and professional development in customer contact, we are widely recognised as an innovative, inclusive and independent community of professionals who stimulate collaboration, continual learning and customer focus. This is delivered through a series of conferences and events and supported by digital and printed materials.

The primary purpose of this role is to manage all digital marketing activity including; - 

  • Creating Campaigns
  • Social Media
  • Individual Segmentation
  • Data cleansing

Key responsibilities and accountabilities

  • Build engagement through on-line forums, using appropriate platforms such as LinkedIn, Twitter and Facebook
  • Interpret data segmentation driving improved response rates
  • Create and deliver tailored content based on data segmentation
  • Designing HTML marketing emails and newsletters to be sent to members
  • Helping to manage and update website content
  • Maintain and update knowledge of processes, products and systems
  • Creating a social media plan
  • Contributing to the social media strategy
  • Managing the monthly communications cycle 
  • Documenting marketing and communication goals, tracking against these goals and managing a continuous improvement process.

Software and Knowledge Requirements

  • Working knowledge of Salesforce/Pardot 
  • Working knowledge of Google analytics 
  • Working knowledge of HTML 
  • DotNetNuke 

Personal Attributes and skills
We are looking for someone passionate about their professional discipline and self-development, with a track record of working with and encouraging others, a self-starter, good at learning and keen to make a difference. Someone who can work alone and as part of a team.

You need to possess good analytical skills, have excellent verbal and written communication skills, have a flexible approach to workload and expectations and an ability to multi task and work efficiently in a fast-paced environment.

Location, hours of work
The role will be based in our Stockport office, with an option to work from home, 40 hrs per week.

For more information or to apply please email: isabelle.smith@theforum.social

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