Keynote: Motivation and gamification 

How can we make business strategy truly engaging (with £0 budget) by using games as a window into the psychology of motivation, to support a growth mindset.

By understanding what motivates us humans to participate in a particular task we can build stronger communication plans that encourage participation, at all levels across the organisation, while building stronger business iobjectives and change plans - and at no cost.

This lunchtime keynote is relevant to anyone responsible for sharing insight to drive change or currently implementing change. It will be of interest to planning and MI analysts, change manager, people leaders, and anyone who regularly talks to other humans!


Bob Stella is Head of Best Practice (Insight) at The Forum. He has been focussing his creative skills on disrupting internal processes and assumptions with insight from seemingly unrelated disciplines, such as psychology, game development, crowd funding and the gig economy, to improve and transform the effectiveness and engagement of Change in our industry.
Throughout his career Bob has remained close to his mantra of fostering efficient environments where engaged people deliver extraordinary service. It is our affinity for people engagement and exceptional results that has kept Bob so close to The Forum for so long and why he will be a great asset in our joint pursuit of superior service through professionalisation